The problem is not affiliate marketing, it is more the misinformation on the internet that leads people to believe that it is 1) easy and 2) a get rich quick scheme. I have often had a need to repeat myself: Affiliate marketing is marketing and marketing is a lot of work. Good marketing won't get you rich quick, only great marketing will.
What differentiates Affiliate Marketing from other online income systems is primarily the fact that it is not a scam. It involves real products and real companies. Those companies are not looking to you for get rich quick schemes, they just want your sales leads and advertising.
On average, depending on where the ad is displayed, you can expect to make one sale per 100-500 clicks. Think about this for a moment. They need to click the ad first. Second if you force your visitors to click the ad, then the sale per click can drop to one in 10,000. Natural clicks are by far the most effective, but how do you get them to click your ad?
The ad must complement your content, or be something so desirable that content does not matter. You can expect anywhere from 1 in 10-1,000 visits to generate a single click. Doing the math that would mean that you may make one sale per 1,000 - 500,000 visits. 90% of people who claimed that affiliate marketing has failed them have tried to do marketing on sites with traffic of less than 100 visits per month - and then quit.
To make money at affiliate marketing you will need at least three things:
- Traffic
- A marketing plan
- A marketing strategy
Without traffic, you cannot expect sales no matter how good your marketing skills are, yet extremely high volumes of traffic can create sales despite how poor your marketing may be.
You must start out with a marketing plan. Decide how you want to match your marketing to your content. With the right marketing campaign, you may be able to drive traffic to your site. The better your content, the better your ranking in search engines too.
Marketing strategy is about changing your ads. Get rid of what is not working and replace them with what might do better, if that doesn't work change them again etc... Make frequent visits to your affiliate network, run the reports, and most important -- get to know your audience.
By the way the same goes for your content. Change it up, keep making improvements -- better content never drove away traffic.
BTW: Avoid Super Affiliates -- by the time they sell their system to you the original product they were selling to get rich will have reached the point where it is no longer selling -- they pick up a few extra bucks selling a system to unfortunate soles trying to get a piece of the action - but like I said -- the action is either dwindling or already gone.

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